GT’s Moncton, New Brunswick facility provides innovative technology, products, and services to the worldwide gaming and lottery industries. Data analytics is important for this industry for marketing, customer insights, and responsible gaming programs, so it was a natural fit when the folks at IGT decided to collaborate with researchers at NBCC’s Centre for Applied Research in Mobile and Ubiquitous Computing. This video catches up with the company and Dr. Bill McIver with NBCC to learn about their research.