Atlantic Canada’s commercialization and industry liaison network

News

< Back to News

Boosting Innovation Success

Tags:

Having passion is a key ingredient of business innovation and success, but it can also be a quality needing to be mitigated to successfully launch new products, says Michelle Jones, executive vice-president of Stage-Gate International, a management consulting firm based in Burlington, Ont.

On December 7, 2017, from 8:30 a.m. to 4:30 p.m. Michelle Jones will be sharing the Stage-Gate process, being used by successful companies like High Liner Food and Starbucks to name a few. This one day workshop is organized and co-hosted by Acadia University, NSCC and Université Sainte-Anne and will be held in Wolfville at the K.C. Irving Centre, Acadia University.

Stage-Gate provides a roadmap and it is not a program participants have to buy with money, it is an internal business process and risk model companies are encouraged to adopt in order to accelerate innovation and success.

“What will be truly innovative about this session, is that Michelle has agreed to develop a customized workshop format that integrates both researcher expertise and local company (new product development) experiences into the day,” said Leigh Huestis, Director of Acadia’s Office of Industry and Community Engagement, or ICE. Researchers from all three institutions (who are members of Springboard) with specialized skill-sets will also present at the workshop and the presentations will highlight how to leverage available resources to support product development and getting it to market.

Collaboration and the approach taken are key to success and ICE’s has doubled Acadia’s research collaborations over the past few years over a broad range of areas from value-added food and beverage products to software, fulfilling its mandate to connect researchers with companies, government, and community groups.

Early-bird registration by November 15, 2017, is recommended.

To read the full article in The Chronicle Herald, click here.